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Ad management

Reach people looking for your services.

Get help planning and managing Google Search, Facebook and Instagram advertising, with clear campaign reviews and control over your budget.

Ad spend is paid separately to Google or Meta from your own accounts.

Example data
A Google Search campaign plan awaiting the customer's approval. Illustration with example data, not a real business.

How it works

How a campaign comes together.

A careful process, with you approving every step that touches your money or your brand.

  1. 1

    Tell us about your business

    Your services, the work you want more of, where your customers are and the monthly budget you're comfortable with.

  2. 2

    We prepare a campaign plan

    Keywords and ad text for Google Search, and ads for Facebook and Instagram, built from your services, plus recommendations for the pages your ads send people to.

  3. 3

    Checked, then reviewed by your account manager

    Every keyword and ad is checked against Google's and Meta's ad rules and your restrictions. Your account manager reviews the plan before you see it.

  4. 4

    You approve

    Nothing is published until you approve the plan. Budget changes and new ad text wait for your approval too.

Your approval

Important decisions wait for you.

You see each campaign plan before it runs: the keywords, the ads and the budget. Approve it or ask for changes.

  • Campaign plans, budget changes and new ad text need your approval
  • Ad text uses only the claims you've confirmed
  • Plans stay within the monthly limit you set
Example data
An ad group from a Google Search campaign plan, with keywords and an ad, awaiting the customer's approval. Illustration with example data, not a real business.

Facebook and Instagram

Meet customers before they search.

Facebook and Instagram ads reach people nearby while they scroll, planned with the same care: built from your services and service area, reviewed by your account manager and approved by you.

  • Campaigns, budgets and new ads wait for your approval
  • With the CRM, leads from your Facebook and Instagram lead forms go straight into your contacts
  • Your ad budget stays in your own Meta ad account
Example data
A lead form titled Instagram lead form, with industry-specific questions. Illustration with example data, not a real business.

Reporting

See what your ad spend is doing.

Connect your Google Ads account and results are imported every day, read-only, next to the leads in your CRM. A weekly report sums up each week.

  • Spend and leads next to the leads in your CRM
  • Imported every day, read-only
  • Your account and its history stay yours
Example data
Google Ads spend and leads shown next to the leads recorded in the CRM. Illustration with example data, not a real business.

Plan

One plan, billed monthly.

Use it on its own or alongside either CRM plan.

Ad management · Separate service

Ad Management

Google Search and Meta ads, planned and managed with you.

$399/month

Ad spend paid separately to Google or Meta

For ad budgets up to $5,000 a month. Bigger accounts: ask us for a quote.

Includes:

  • Google Search, Facebook and Instagram campaigns
  • Keywords and ad copy built from your services
  • With the CRM, leads from your Facebook and Instagram lead forms go straight into your contacts
  • Landing-page recommendations so more clicks become calls
  • You approve every campaign plan and budget change
  • Weekly reporting once your Google Ads account is connected
  • Your ad budget stays in your own Google Ads and Meta ad accounts
  • Monthly performance reports

Good to know

Soarello is not affiliated with or endorsed by Google or Meta.

Do I need my own ad accounts?
Yes. Campaigns run in your own Google Ads and Meta ad accounts, and Google and Meta bill you directly for ad spend. If you leave, the accounts and their history stay with you.
Google, Facebook or Instagram?
Whichever fits your business. Google Search reaches people looking for your services right now; Facebook and Instagram reach people nearby before they search. We recommend where your budget does the most, and you decide.
How much should I spend on ads?
You set a monthly budget you're comfortable with, and campaigns are planned within it. The plan price is Soarello's fee; ad spend is separate and goes directly to Google or Meta.
Can you guarantee leads or rankings?
No, and be wary of anyone who does. Results depend on your market, your offer, your website, your budget and your competition. We commit to a careful plan, clear approvals and honest reporting.

Start with a free account.

Get your website audit first, then add ad management when you're ready.